Monday, September 29, 2014

IAB Report – Mahindra to launch the Mojo after stabilizing Gusto’s sales

The Mahindra Mojo would be launched in the coming months.


With the festive season just around the corner, getting the sales of the newly launched Gusto automatic scooter up and running is high on Mahindra Two Wheelers’ agenda.


Mahindra Mojo side at NADA 2014

The Mahindra Mojo received a comprehensive redesign even before hitting the market.


The Mojo, which has been in the pipeline for four years now, will be the next product to be launched. Mr. P.S. Ashok, senior VP and head (R&D and Pune operations), Mahindra Two Wheelers, told Indian Autos Blog on the sidelines of the Gusto’s media ride program that the launch time frame of the Mojo depends on the time required to stabilize the Gusto in the highly competitive scooter market.


He however confirmed that the Mojo will be the next product in line, hinting that it would be launched before the end of this year if the Gusto stays on track as far as sales expectations are concerned.


Mahindra Mojo engine at the 2014 Nepal Auto Show

The motorcycle gets a 296 cc single-cylinder fuel-injected liquid cooled engine.


To recap, the flagship 300 cc motorcycle was unveiled at this year’s Auto Expo in its redesigned avatar and has been testing extensively thereafter.


Also read: Mahindra Mojo showcased at the 2014 Nepal Auto Show


The tourer is powered by a 292 cc single-cylinder liquid cooled engine which develops 25.6 bhp and 25 Nm of torque. The fuel injected motor is mated to a 6-speed transmission.


Competitors: KTM Duke 200, Suzuki Inazuma
Expected Price: INR 1.25 – 1.5 lakhs, ex-showroom
Launch Date: In the coming months


Mahindra Mojo – Image Gallery



Mahindra Mojo side at NADA 2014
Mahindra Mojo rear three quarters at NADA 2014
Mahindra Mojo profile at NADA 2014
Mahindra Mojo front three quarter at NADA 2014
Mahindra Mojo front at NADA 2014
Mahindra Mojo tire specification at the 2014 Nepal Auto Show
Mahindra Mojo throttle at the 2014 Nepal Auto Show
Mahindra Mojo sump protector at the 2014 Nepal Auto Show
Mahindra Mojo seat at the 2014 Nepal Auto Show
Mahindra Mojo rear profile at the 2014 Nepal Auto Show
Mahindra Mojo rear at the 2014 Nepal Auto Show
Mahindra Mojo oil cooler at the 2014 Nepal Auto Show
Mahindra Mojo instrument cluster at the 2014 Nepal Auto Show
Mahindra Mojo gear lever at the 2014 Nepal Auto Show
Mahindra Mojo fuel tank at the 2014 Nepal Auto Show
Mahindra Mojo front forks at the 2014 Nepal Auto Show
Mahindra Mojo front disc brake at the 2014 Nepal Auto Show
Mahindra Mojo eyebrow at the 2014 Nepal Auto Show
Mahindra Mojo exhaust can at the 2014 Nepal Auto Show
Mahindra Mojo engine at the 2014 Nepal Auto Show
Mahindra Mojo dual headlamp at the 2014 Nepal Auto Show
Mahindra Mojo clutch at the 2014 Nepal Auto Show
Mahindra Mojo brake lamp at the 2014 Nepal Auto Show
Mahindra Mojo taillight at the 2014 Nepal AutoShow
Mahindra Mojo silencer at the 2014 Nepal AutoShow
Mahindra Mojo rear wheel at the 2014 Nepal AutoShow
Mahindra Mojo logo at the 2014 Nepal AutoShow
Mahindra Mojo instrument console at the 2014 Nepal AutoShow
Mahindra Mojo front wheel at the 2014 Nepal AutoShow
Mahindra Mojo front three quarter at the 2014 Nepal AutoShow



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